Lead generation is a challenging process to get right, from getting potential customers to your website, then converting them into leads, to nurturing them over time into customers. To make that magic happen you need to pull together the right set of lead generation tools. The

Lead generation is the process of attracting leads (your potential customers) into a contact management or marketing software system with the hope of nurturing them throughout the buying process to help convince them about your offerings and then convert them into a paying customer. The strategies

We are all really excited to tell you about one of the big projects we’ve been working on this year that’s almost ready for release. Automation Workflows is a new visual builder for creating customer journeys, it combines the setting of conditional trigger options

Building a community for your organization on social media is beneficial, but only if you’re able to convert some of your followers and visitors into leads. Beyond driving awareness and conversation with your audience, social media can help generate qualified leads for your business. According

Marketing automation systems are built to generate and nurture leads making it easy to keep track of your interactions with contacts and to understand and act upon their individual profiles and sales readiness. In Jumplead there are two ways of measuring the level of qualification of