If you run a business in today's age, you probably know how important it is for businesses today to have an online presence. More and more people rely on Google every day to discover businesses near them, and even as a source of information in general.

Though it took some time for outsourcing to instil itself in our everyday vocabulary, the practice has been with us since the late 80s. Cost reduction was responsible for its earliest appeal but we are today familiar with other, equally or even more attractive benefits -

Numerous studies and experiences of companies whose corporate culture is based on employee happiness show that happiness is beneficial for business. Happy people are more effective, they are more involved and motivated, they are creative and open to change, they get sick less and quit less

Your marketing and promotion strategy is the backbone of your business’s success. The fact is that using proper channels to find your target audience will increase your revenue and sales. Since we live in the digital era, the trend to follow is all about the

When it comes to the field as dynamic as marketing is, you need to follow the trends to stay relevant. The market is constantly changing, along with consumer intentions and expectations, so any change in our lifestyle will influence our perception. A new decade brings new